Strategic Plan
The strategic plan guides the City Council and community's shared vision for the future. It focuses City resources on six strategic priorities through 2029.
Plan at a Glance
Mission (why we're here): We are a vibrant coastal community committed to delivering dependable, accessible services that foster connection and belonging through participatory governance.
Vision (where we're going): The City of Capitola is a thriving, family-friendly community that prioritizes resident needs while fostering a healthy balance between sustainable tourism, economic growth, and coastal environment and lifestyle.
Values (the "Capitola Way")
- Collaborative Engagement
- Dynamic Innovations
- Fiscal Sustainability
- Resilient Community
- Respectful Service
- Responsible Growth
Strategic Priorities (our focus)
- Accountable Government: We maintain the trust of our community by engaging residents through collaboration and effective communication while responsibly managing City resources to ensure long-term stability.
- Attainable Housing: We will implement our Housing Element and infrastructure that balances diverse housing opportunities, supports varied income levels, and ensures thoughtful, community-focused attainable housing.
- Community Safety: We will be a safe and resilient community, relying on the proactive training and expertise of our trusted police department to collaboratively provide public safety and emergency preparedness.
- Economic Opportunity: We will create a thriving economy and maintain our regional shopping identity by supporting local businesses and national establishments in the Village, Bay Avenue, and 41st Avenue corridor.
- Healthy Families, Community, and Environment: We will promote a thriving, inclusive city where families and individuals can grow together and connect in community spaces.
- Sustainable Infrastructure: Our community will build and maintain safe streets, sidewalks, and public facilities that improve connectivity, fostering a vibrant City that is accessible and welcoming for all.
How was the Strategic Plan Developed?
The development of Capitola's strategic plan included several public meetings, workshops, and substantial outreach via an online portal. For more information on the project's process, click here or on the icon below.